Friday, December 12, 2014

Radio Rebroadcast for Entrepreneurs and Others Looking to Staff Up! "4 Unexpected Ways a Recruiter Can Help You Build Your Business."


Radio Rebroadcast for Entrepreneurs and Others Looking to Staff Up!  "4 Unexpected Ways a Recruiter Can Help You Build Your Business."  -- Ideas of Building Your Business/Staff from a Recruiter Perspective


Last Thursday, I was invited to step in to cover the above topic on a radio show the following day, and the result and link is attached.

I decided to post this on my LinkedIn group as some job seekers are opting for the entrepreneurial route or may know of individuals who may benefit from this information.   Depending upon what stage the small business may be in, the content may be of varying value to the established entrepreneurs or aspiring entrepreneurs.  I will also post this link on my Employer & Candidate Connection and Strive for Five LinkedIn groups.

FYI ...although it's aimed at entrepreneurs, some of the content may be eye opening to others in the workforce, most especially hiring managers who may be unfamiliar with the nuances of the recruiting landscape.   It may be a bit lengthy for some (1 hr.), but the host covered a lot of territory, so it's chock full of information and tips.

Please don't feel as though you need to listen to any of it if it's not of interest or relevant ... but just a heads up as I wanted to make it available in case you know of folks who may benefit now or in the future. 

12/5/14 "Business Black Belt" Internet Radio Broadcast on Advice for Entrepreneurs: "4 Unexpected Ways a Recruiter Can Help You Build Your Business," Hosted by Burke Franklin, Creator and CEO of JIAN (www.jian.com):
Despite the short lead time the host and I had before this show was broadcast, I hope some helpful tips can be gleaned for those who listen in!

Marissa E. Marsala, Founder & Principal
Employer & Candidate Connection

Monday, November 10, 2014

Keeping Up Your Momentum During the Holidays

I am attaching a link to a really nice article from Ken Schmitt (President and Founder of TurningPoint Executive Search) on keeping the job search momentum up during the holidays.
I'd also add that many jobs seekers get distracted and/or depressed around the holidays, and may drop out, assuming that hiring will slow down or halt completely.  I always encourage job seekers to stay in the game as many companies that operate on a calendar year have a "Use it of lose it" mentality. 
This leaves HR professionals and hiring managers scrambling to hire talent by year end.  Often, this means that some of the rigorous criteria companies have identified as an ideal are relaxed.  When employers relax their often-stringent requirements, it enables them to instead focus on hiring those who possess the critical skills, knowledge and experience needed to succeed in the job.  
ALSO, since so many job seekers drop out, guess what? Your competition is typically far less than many other times of the year. 
Bottom line? Hang in there! "To the victor belong the spoils!"
Here's the link to Ken's article:

Thursday, July 17, 2014

Message to Microsoft Employees and Others Already in Career Transition

I really enjoyed and appreciate Bruce Kasanoff's 7/17/14 LinkedIn article, "The Human Side of Microsoft's Layoffs." Companies like Microsoft face such tough decisions as they struggle to remain viable and accountable to shareholders.  Businesses are just that. The human aspect is sadly and too often far less of a factor when such decisions are made.

My heart and thoughts go out to these employees and their families.   As a career coach and recruiter, I urge any of those affected to take a few days or a week or two to deal with their emotions, but as soon as they can reasonably get back on the horse, do the following:
1. Join laser-focused LinkedIn groups AND WORK THEM.  Get a "weekly digest" of jobs and Discussions.  Your chances are far better on these homogeneous groups to find, qualify for and land a suitable job.  You may also be able to "reply privately" to those who post jobs and other discussions.
2. Those in engineering and other professional or management capacities can call a Reference Librarian and see if they have a "Recruiters Redbook."  Pick 10-25 recruiters that service your job type and desired geography(ies), and send them your resume after warming up your email with a phone call introducing yourself.
3. If your library subscribes to "ReferenceUSA," a database of companies throughout the U.S., do a "custom search" and target companies by identifying their "SIC" code.  Once you have that, go after similar companies within a comfortable radius of where you live or wish to work.
4. If your library carries a "Book of Lists" for your desired city(ies), copy some pages to identify the top 25 or 50 companies within your target industries.  The Book of LIsts also compiles lists of top non-profits, top women-owned businesses, top minority-owned businesses, etc. (Some libraries also have a 2-volume set of the S& P Registry of Corporations and Executives.")
5. Grow your LinkedIn network by inviting those you know and/or those who have specifically asked you to LinkIn.  Give yourself weekly quotas (e.g., reach out to 25 people per week).
6. Attend "career transition" and professional events as soon as possible and network, network, network. (This is the very best way of landing a job, provided that you attend with a positive attitude, a crisp elevator pitch and a pay-it-forward spirit.)  Most studies cite networking success in landing jobs between 66-88%.
7. Feel free to reach out and LinkIn with me or access the many documents listed on my "Speaking /Other Events page: www.TheECC.com.  One such tool each job seeker should have in their arsenal that has an 86% success rate according to "What Color is My Parachute," is the one-page Profile and Target List (aka, a Marketing plan).  In general, the top portion is your resume and the lower portion are companies, industries, job titles and the geographies you are targeting.

After a job loss, it's understandable to feel lost and/or withdrawn and have diminished hope, especially given this tough job market, but there are many jobs out there and even more unpublished, so it's important to remain optimistic and vigilant. Someone will get these jobs, so why not you?  It is imperative to put structure in your days.  It will help give you a sense of purpose, help you make progress, and fend off depression.  Most of all, be kind to yourself.


For now, I’m sending positive thoughts and support out to all, and my sincere wishes for resilience, hope and faith that this is just a bump in the road that you will get past.