"A New Job Just a Tweet Away" WSJ Article Captures Benefits and Pitfalls of Job Tweets

More companies are tweeting for hires.

This WSJ article covers the benefits and pitfalls of Twitter Tweets for job seekers. It addresses how some companies are targeting the social-networking-savvy via Twitter. It has also proven to be a cost-efficient method of attracting applicants. Companies who now list job openings on Twitter's microblogging site include Microsoft Corp., Verizon Communications Inc., Raytheon Corp. and Viacom Inc.'s MTV Networks. Job seekers can follow feeds from lists published by these and other companies. In addition to being a cheaper posting alternative than job boards, companies typically receive resumes from fewer, but often, a more relevant applicant pool. Tweeting job postings also serves to position these companies in a favorable light, as they are leveraging today's most "hip" technologies to attract the right candidate pool.

Job seekers also benefit from the ability to interact one-on-one with companies' recruiters. In addition, some Twitter users find this forum more convenient than traditional job boards.

Job seekers must remain mindful of the pitfalls. They should respond to jobs in a professional manner, despite the casual tone of the job tweet and technology forum, in general. Tweeters must also bear in mind that their social online presence is also there for others to view and evaluate. This includes prospective employers who will no doubt use the opportunity to conduct some online sleuthing, which will be factored into their decision to contact you. Personal information ... the good, the bad, and the ugly can be used against prospective candidates, so they should take heed. (The article references one such example.)

FOR FULL ARTICLE, CLICK HERE: http://www.linkedin.com/redirect?url=http%3A%2F%2Fwww%2Elinkedin%2Ecom%2Fnews%3FactionBar%3D%26aIdx%3D1%26articleID%3D66252179%26aogid%3D67526872%26gid%3D1727767%26gid%3D1727767%26srchType%3Ddsc%26trk%3Dnews_brkout%26goback%3D%252Envr_1727767_1&urlhash=BB1G&_t=disc_detail_link NEWS & TRENDS SEPTEMBER 8, 2009, 3:05 P.M. ET A New Job Just a Tweet Away By SARAH E. NEEDLEMAN More companies are tweeting for hires.